Did you read the reviews of the last product you purchased? Of course, you did.
This is not a secret anymore that Google reviews have become an integral part of the sales funnel. Customers are no longer interested in looking at extravagant pictures of the product and buy it immediately. This is why brands have started to embed Google reviews on websites.
Therefore, in this blog, we are going to discuss about Google review widget. Furthermore we will also talk about its benefits and tools that you can use to embed Google reviews on website.
What Is A Google Review Widget?
A Google Review Widget is a functional block that allows you to showcase all the Google review widget on your website in a fully customized manner. When you embed Google Review Widget, it showcases the reviews on the product pages with the title, content, and sometimes also star ratings.
You can also design your widget as per your wish. This helps you to align the Google review widget with your brand image. For example, you can change the themes and templates of the widget. Apart from that, you can also create a banner for the feed widget to promote your ongoing campaign and make it more eye-pleasing.
Amazing Benefits of Embedding Google Reviews Widget on Any Website
There are so many benefits of embedding Google Review Widget On website. In this list, we are jotting down the most convincing benefits that will help you make your decision faster.
1. Attract and Engage Customers on Your Website
Google reviews are engaging and trustable as they are given by the real users of the products.
The reviews on your website contain simpler explanations of your products and services. This helps the customers to know about your product deeply.
When the customers see positive reviews on your website, they feel safe to shop from your website. This keeps the customer exploring more of your product.
2. Build Customer Brand Relationship
When you embed Google review widget on website, it showcases that you value your customers. It makes the customers feel that their opinions are important. As a business owner, you can show your customers that their input matter to you by replying to their comments & reviews.
Whether it is new feature launch or a product launch, listening and acknowledging the customers’ opinion can take your business relationship with your customers on another level.
3. Enhance the Overall Appearance of Website
With the help of Google Review Widget, you can creatively display customer reviews on your website. You can give them color, design, and a beautiful layout. This will enhance the overall appearance of the widget as well as the website. This eventually contributes to increasing the engagement of your website.
Now that you are aware of the benefits of embedding Google Reviews Widget on website, let us talk about how you can embed them on your website.
4. Builds Trust among the Visitors
We understand that making a purchasing from a new business can be difficult. If you effectively want to captivate your visitors to make a purchase, then Google Reviews is your best companion. This is because, it generates brand trust instantly.
Apart from that, when you showcase positive reviews on website with Google’s logo, it looks trustworthy and credible.
How to Embed Google Reviews Widget on Any Website?
There are so many ways you can embed Google reviews on website. One of the easiest ways is to use any social media aggregator tool. Luckily, these tools are code free. This denotes that you do not have to worry about adding a new member to your team or learning a new skill. As a matter of fact, you can manage these tools even if you are not a tech savvy person.
With the help of these tools, you can easily customize the overall look of Google Reviews Widget. For example, you can alter the themes and templates to align with your brand image.
Some of these tools also provide you with analytics feature. This helps you to track the performance and engagement going on the widget.
Apart from that, they also provide you with a responsive feed. This means, no matter what device your visitors are using, the widget will adjust with size accordingly.
In case you are wondering what tools you should use, we have something for you.
Here’s a list of efficient tools that you can use to embed Google Reviews Widget on website.
While it is a smart move to embed Google Reviews widget on website, it is also important to have enough Google reviews first. You can run review campaigns to collect feedbacks from your existing or past customers. Make sure that these reviews are authentic and real.
We are at the end of the blog and we hope that you are now fully aware about Google Review Widget.